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Analyze Competitor Content Gaps with Gemini AI, Apify & Google Sheets

by Mychel GarzonUpdated: Last update 20 days agoSource: n8n.io

Getting Started

This workflow contains community nodes that are only compatible with the self-hosted version of n8n.

Capture More Traffic: AI-Mapped Topics & Keywords

Stay ahead of competitors by uncovering their content strategies automatically. This workflow crawls competitor websites, extracts structured topic hierarchies, entities, and depth scores, and delivers actionable insights directly into Google Sheets. No more manual browsing, just clean, analyzable data you can act on.

Benefits

  • Competitor mapping at scale Automatically map sites into hierarchical topics and entities.
  • Data-driven content strategy Identify gaps, weak spots, and opportunities to stand out.
  • Seamless integration Results flow straight into Google Sheets for filtering, charting, or export.
  • Time & resource savings Eliminate copy-paste research and focus on strategy.

Target audience

  • SEO specialists and digital marketers
  • Content strategists and copywriters
  • Agencies running content audits
  • SaaS startups monitoring competition
  • E-commerce teams benchmarking rivals

Required APIs

  • Google Sheets credentials (trigger & save)
  • Apify API token (crawler)
  • Gemini (Google Generative AI) key (content parsing)

Easy customization

  • Competitor domains: Update in the Google Sheets config.
  • Crawl depth & limits: Adjust max_pages_num and crawl_depth_num.
  • Output format: Modify the Code node to add or remove Google Sheets columns.
  • Delivery channels: Add Slack or Email nodes for instant audit reports.