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Automated Cold Email Campaigns with Random Templates & Google Sheets Tracking
Automated Cold Email Campaigns with Random Templates & Google Sheets Tracking
by Anir Agram
β’
Updated: Last update 3 days ago
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Source:
n8n.io
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Tags
Lead Nurturing
Getting Started
Free to Download
Details
Content
π Google Sheets Leads β π² Random Templates β βοΈ Personalized Emails β π Status Tracking
What this workflow does
π Reads leads list from Google Sheets (Name, Email, Send Status)
π Filters out already-contacted leads (skips "SENT" status)
π² Randomly selects email template from template library
βοΈ Personalizes subject and body with lead's name
π§ Sends emails one-by-one with delays between sends
β Updates Google Sheet with send status and timestamp
π Loops through all unsent leads automatically
Why it's useful
β‘ Automate cold outreach without manual copy-paste
π― Avoid duplicate sendsβtracks who's been contacted
π Rotate email templates for A/B testing and variety
π€ Personalization makes emails feel human, not spammy
β±οΈ Built-in delays prevent spam flags and rate limits
π Full audit trail of who received what and when
How it works
π Google Sheets (Leads) β reads Name, Email, Send Status
π¦ IF Node β filters leads where Send Status β "SENT"
π Loop Over Items β processes leads one-by-one
π§ Google Sheets (Templates) β fetches Subject + Body templates
π² Code Node β picks random template
π Merge β combines lead data with template
βοΈ Edit Fields β replaces [Name] with actual lead name
π¨ Send Email β delivers personalized message
β³ Wait β adds delay between sends (avoids spam flags)
β Google Sheets (Update) β marks as "SENT" with timestamp
What you'll need
π Google Sheet #1: Leads (columns: Name, Email, Send Status, Time)
π§ Google Sheet #2: Templates (columns: Subject, Body)
π¬ SMTP credentials (SendGrid, Mailgun, etc.)
π Google Sheets OAuth
Setup steps
π Create "Leads" sheet with columns: Name | Email | Send Status | Time
π§ Create "Templates" sheet with columns: Subject | Body (use [Name] placeholder)
π Connect Google Sheets OAuth credentials
π¬ Add SMTP email credentials
π§ Update both Google Sheets node IDs to point to your sheets
βοΈ Set "From Email" in Send Email node
π§ͺ Test with 2-3 test leads first
Customization ideas
β±οΈ Adjust Wait time (30s-5min) to control send rate
π Add click tracking with UTM parameters
π Send Slack/Telegram notification when campaign completes
π― Add lead scoringβprioritize high-value leads first
π Log opens/replies to separate tracking sheet
Who it's for
π§βπ» Freelancers doing cold outreach to agencies
π Sales teams running lead generation campaigns
π Startups reaching out to potential customers
π― Marketers testing email copy variations
πΌ Business developers nurturing prospect lists
Quick Setup Guide
Before You Start - What You Need:
π Google account for Sheets access
π§ SMTP email account (Gmail, custom domain, or email service)
π List of leads (names + emails)
βοΈ Email templates ready (with [Name] placeholders)
Want help customizing?
π§
[email protected]
π LinkedIn
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